Skip to main content
Return to top

Sendcloud Tracking

Team SendCloud
  • Updated

Purpose:  In this article, we give you a number of tips to automate your Tracking process.

en_ESLB.png

The Sendcloud subscription plans have been updated. If the subscriptions shown in the banner above don’t match your current subscription plan and you’d like to know more, please click here

Tracking emails

As a web shop owner, you want to reduce the time spent on answering shipping status questions. By activating your personalized Tracking page in your Sendcloud panel and sending email notifications with every step of the shipping process, your customers are informed and confident that their shipment is on the way. 

Tracking SMS notifications

Go the extra mile for your customers by enabling SMS tracking notifications. Your customer will receive  a text message whenever their parcel reaches a delivery milestone. You can decide which milestones trigger a message to be sent, so you can customize your customer's shipping experience from beginning to end.

When will you give your customers a heads-up?

With the help of our Tracking emails and SMS notifications, it's possible to send notifications to your customers at different stages of the shipping journey. Choose from any combination of the statuses below to trigger your SMS and email notifications. 

support_20x20.png Find out how to set up and customize your Tracking emails and SMS messaging. 

Tracking messages for Shipping

  1. Packing your order: Sent when the label is generated within the Sendcloud panel (with 10-minute delay). 

  2. Order shipped: Sent when the carrier receives the shipment 

  3. Delayed: Sent when the shipment is delayed by the carrier

  4. At pick-up point: Sent when the shipment is available at a pick-up point 

  5. Delivered: Sent when the carrier successfully delivered the shipment 

  6. Post-purchase: Sent with chosen delay after shipment has been delivered. Sent only if the parcel hasn’t been delayed. 

  7. Trustpilot review: Sent with chosen delay after shipment has been delivered. Sent only if parcel hasn’t been delayed.

Tracking messages for Returns

  1. Return label created: Sent when a customer successfully creates a label in the return portal. Enable tracking emails in your integration and tracking settings to ensure this email is sent. See our Label Creation FAQ for details.

  2. Return handed in at drop-off:  Sent when the customer is successfully given the shipment to the carrier

  3. Return received: Sent when the return is successfully delivered to the return address

Tracking emails as a marketing tool

We will give you some tips to get the most out of personalizing your tracking emails.

Make sure you add your logos to the emails to stay top of mind with your customers. But there's more:

  • Add a personal note to your tracking emails or tracking page
  • Increase repeat sales by adding a discount code
  • Add your social media links to stay connected with your customers
  • Customer reviews are essential for any online shop. Add a button in your last tracking e-mail asking if your customers want to leave a review
  • When the shipment has been delivered, send some additional product information by email or set up a nice personal promotion for a possible upsell

Create a personalized tracking page

Important: Personalized tracking feature is available from a Growth subscription and up.

Extend the shopping experience by customizing your tracking page. Customers will visit the tracking page multiple times to check the status of their shipment. This creates the perfect opportunity to use your personalized tracking page to stay top of mind and increase the number of repeat purchases.

support_20x20.png Find out more about setting up your own tracking page.

For further questions, please contact us via the support section in your Sendcloud panel.